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FAT: What No One Is Telling You is a multi-faceted national project featuring four major components:

FAT is on PBS.  The documentary FAT: What No One Is Telling You premieres nationwide on April 11, 2007 at 9pm ET (check local listings), illuminating one of our nation's most deeply ingrained and still-tolerated prejudices: obesity.  The film explores the myriad psychological, physiological and environmental factors that make weight maintenance a "hot-button" health issue, and features personal narratives and community stories about addressing and managing this epidemic.  Finally, FAT offers a healthy, hopeful message of prevention for our nation's kids and families, and radically changes the American conversation on obesity.

FAT goes deeper.  After the 90-minute documentary, Chief Medical Correspondent for NBC News Dr. Nancy Snyderman, hosts a 30-minute panel discussion in which nationally-recognized obesity experts and activists offer insight and practical answers for parents on what makes fighting fat so difficult on the personal and community levels.

FAT is on the Web. The Web site for FAT: What No One Is Telling You helps visitors learn more about obesity and why it's so difficult to maintain a healthy weight.  Streaming video shows the community challenge of dealing with this epidemic, and personal profiles of key documentary characters provide vivid snapshots of people living with, researching and educating about obesity.  Downloadable resources and online links also offer credible, engaging information on this public (and very personal) health issue.

FAT reaches out.  PBS wants viewers to TAKE ONE STEP toward better health.  The TAKE ONE STEP outreach initiative, of which FAT is a key feature, is modeled on proven social marketing techniques, and is based on the concept that small behavioral changes can add up to big wins.  To kick-start healthy outreach initiatives, PBS created a grant program to help stations work with community partners to shape physical, social and/or economic environments to encourage desired healthy behavior change. 

Learn more about individual grant-funded projects, many of which can be replicated in communities nationwide, on this page.

   
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